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Giving Back

We are driven by an ambition to give back to society. We nurture small businesses and help to raise vital funds for charities and good causes. We support our WorkFamily through charitable, sustainable and educational initiatives. Our ambition ranges from big gestures – such as our industry-leading commitment to voluntarily donate 1% of our annual Gross Gaming Yield (GGY) to Research, Education and Treatment (RET), to smaller ones such as our corporate volunteering support at the London centre of a gardening for health charity. Everything we do is united by our core purpose: to raise standards and give back. We are building better futures for our people, planet, members and communities.

How we work

We concentrate our corporate philanthropy and community engagement across four areas: Mental Health & Wellbeing, Education, Safer Gambling, and Our Community. By organising our efforts in this way, we are able to make a meaningful difference, to grow and share our learnings, and to deliver key campaigns throughout the year whilst also supporting charities and causes on an ad-hoc basis.

Grove Charity Golf Day banner

Raising Standards

Wherever we can, we encourage standards that benefit humans and the planet. This approach underpins the work we do with partners, which include charities and businesses that share like-minded goals. Campaigns so far have supported The Prince’s Trust RISE and Global’s Make Some Noise charity.

Supporting a generation of heroes

Stuart Robinson, MBE, was the goal-scoring sportsman who was part of the rugby-winning side at the 2021 Tokyo Paralympics. He is also the former RAF Regiment Gunner who lost both legs whilst serving in Afghanistan. His achievements are inspiring the next generation of military veterans into sport. With our support and the donation of specially adapted wheelchairs, the OppO Foundation gave three more military veterans the chance to train better and change their daily lives.

People in a kitchen watching a chef prepare food

Our WorkFamily – at the heart of what we do

It doesn’t matter whether we are embracing diversity in our own workplace on International Women’s Day or backing external causes such as Mental Health Awareness Week, the people who work for our Group are key to what we do. We help them upskill and to learn new skills to benefit them in work and in life. We are proud of our WorkFamily and proud of the work they do around giving back.

How we build better futures

The Oppo Foundation

Helps military veterans, their family and dependents, return to civilian life. Leaving the military is about more than a career change; it is an identity change and means leaving behind a support network and community. Projects include Team OppO, which champions people into sport.

Playground Theatre

A thriving local theatre in Kensington and Chelsea, which also offers outreach projects such as Well Read, which promotes wellbeing in the community. Originally a bus depot, the Theatre is a place for innovative artists of all disciplines to ‘play’ with their imaginative ideas.

Better Change

With a tagline of ‘protect from gambling harm’ Better Change is about tackling gambling addiction and the connected issues such as homelessness. They do it by partnering with operators to help them raise standards through improved compliance, innovative social responsibility strategies, and safer gambling tools.

The Abbey Centre

This community hub for south Westminster provides a community space and a range of programmes, activities and opportunities to support local residents and community organisations. With a focus on health and wellbeing, the charity aims to improve lives and opportunities of locals.

DEC

Our work to raise money for DEC’s Ukraine Humanitarian Appeal is a good example of how we flex our giving back to make sure it goes where it is most needed. In this instance, the DEC and its local partners provided food, water, shelter, and medical assistance for the Ukraine.

The Felix Project

The aim is simple: to tackle hunger and help the most vulnerable in our society. They collect and deliver surplus fresh food and distribute it to charities and schools so they can provide health meals.

The Girls’ Network

No girl's future should be limited by her background, gender or parental income. To help shape the future generation, the Girls' Network partners with secondary schools and colleges to match girls aged 14-19 with a female mentor.

GambleAware

This charity commissions research, prevention and treatment services to achieve a society where everyone is safe from gambling harm. It offers free, evidence-based, high-quality, confidential help and support to anyone who is worried about their – or someone else’s -gambling.

YGAM

The Young Games and Gamblers Education Trust (YGAM) is an award-winning charity with a social purpose to inform, educate and safeguard young people against gaming and gambling harms.

The Kids Network

This network is a community of children and volunteer mentors who connect through fun, friendship and hardship for positive social change. It supports children by providing them with a mentor – a local hero – from their London community.

Change Please

This is where social enterprise and coffee expertise blend. Every cup of coffee helps change someone’s life for the better. All profit helps people experiencing homelessness, a living wage job, housing or other issues, a fresh shot at life.

ESG Gaming

The not-for-profit organisation helps igaming businesses build upon their CSR (Corporate Social Responsibility) credentials to support the growth of esports withing the growing metaverse. With safer gambling at its heart, it supports marginalised groups and minorities in iGaming careers.

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